How a Lawn Service Company Transformed Its Sales & New Hire Retention with Practis
A leader in residential and commercial lawn and tree care services used Practis to gain training visibility, improve onboarding, and integrate remote practice into the workday — driving measurable sales growth in weeks.
Summary
A leading lawn and tree care company — serving residential and commercial landscapes across North America — was struggling with training visibility, limited field access to materials, and high turnover among new hires.
By leveraging Practis, they gave managers real-time transparency into rep training progress, modernized onboarding with on-demand technology, and embedded remote practice directly into the workday. Within just 4–6 weeks, reps using Practis saw a 30.5% growth in sales count and a 24% performance increase over non-Practis users.
Industry
Lawn Care / Home Services
Company Profile
Leader in residential & commercial lawn and tree care across North America
Teams Trained
Field Sales Reps
Time to Results
4–6 weeks
What was holding them back
No training visibility
Hard to track day-to-day training progress of individual sales reps, leaving managers blind to who was falling behind.
Limited field access
Field sales reps had limited access to the latest training materials while out in the field, leaving them underprepared for live calls.
High new hire turnover
High turnover rates amongst newly hired sales reps meant the company was constantly losing its training investment.
Practis brought training into the field
The company partnered with Practis to modernize how reps learn, practice, and stay sharp — without pulling them off the road.
Training transparency
Leveraged Practis to gain full visibility into sales reps' training sessions, giving managers real-time insight into individual progress.
On-demand onboarding
Improved the onboarding process with on-demand training technology so new hires could ramp faster and more consistently.
Remote training integration
Integrated remote training into the workday, letting field reps practice and learn on their own schedule — in the truck, between calls, or at home.
Measurable impact in weeks, not months
Growth in total sales count per tenure/week during the same time period on Practis.
Increase of average sales volume per tenure after using Practis for only 4–6 weeks.
Improvement for new hire retention, more than doubling their one-week goal.
Sales performance increase (YTD) over non-Practis users.
The bottom line
Reps using Practis outperformed non-Practis users by 24% in total sales performance (YTD). New hires more than doubled their one-week retention goal, and the company saw a 30.5% growth in sales count — all within the first few weeks of adoption.
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