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From Pilot to Full Rollout: Transforming New Hire Training with AI Roleplay

A leading junk removal company piloted AI training with select franchises, achieving a 20% revenue lift in just 60 days — now scaling to 275+ new hires monthly across 44 franchises.

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Service professional using tablet for AI training
Amanda Farmer profile card
50
Learners
20%
Revenue Increase
60
Days Pilot
11k+
Training Minutes
275+
New Hires/Month

Summary

A leading junk removal company piloted AI training with select franchises, achieving a 20% revenue lift in just 60 days. The strong results led to rapid expansion — now over 275 new hires each month use mobile practice that builds confidence and sales conversation fluency.

From pilot to full 44-franchise deployment, new reps now get certified in weeks through AI conversations that feel real. The custom AI model, "Jackie," was trained specifically on junk removal objections and pricing concerns, creating a practice experience that mirrors what reps face in the field.

Industry

Home Services/Franchise

Teams Trained

Distributed Field Sales across 44 franchises

Practice Role

Platform & Mobile App + Managed Services

Learning Flow

Talk Tracks - Practice - Certify

THE CHALLENGE

What was holding them back

Slow Ramp Time

Needed to ramp new reps quickly and identify underperformers early before they hurt customer experience.

Brand Inconsistency

Struggled to deliver a consistent brand experience across 44 franchises

Coaching Doesn't Scale

Hard to scale 1:1 coaching across large or distributed teams without adding headcount.

Passive Training

Training relied too heavily on passive materials, not the real interactions reps face in the field.

THE SOLUTION

A Partnership Built for Scale

Practis introduced a centralized, mobile-first training platform — giving managers complete visibility and reps an engaging, on-demand way to build skills anytime, anywhere.

Practis platform on mobile

Practice Platform

  • Central hub for talk tracks that build natural confidence
  • Mobile-first: practice on demand in trucks or at home
  • Progressive path from script-based scenarios
  • Custom Realistic AI Model trained on junk removal objection and pricing concerns

Practis-led learning Service

  • Dedicated account manager + onboarding specialist
  • Company wide launch webinar to drive adoption
  • Weekly meetings with actionable insights
  • Proactive flagging of at risk reps before they fail
  • Monthly content refreshes for promotions
Team collaboration
THE RESULTS

Wins that speak for themselves

Scale hiring

Onboard 275+ new hires each month without adding training infrastructure.

Lower training costs

Reusable AI sessions replace costly repeated 1:1 coaching sessions.

Catch failing reps

Identify underperformers before wasting resources on reps who won't succeed.

Instant Updates

Deploy new promotions to all reps instantly without retraining sessions.

+20% Revenue Increase
60 Day Pilot
11,982 Practice Minutes
275+ New Hires/Month Post-Pilot
WHAT REPS ARE SAYING

Voices from the field

V
Viktor Learner
"

Practis has been amazing! It's helped me sharpen my skills, close more deals, and become a better communicator. It's a versatile tool that's helped me unlock my full potential.

T
Timothy Learner
"

Practis and Customer AI have been awesome! The tool has helped me sharpen my skills and the coaching has given me new ideas. I feel way more confident in the field now.

M
"
Maverick Team Lead

I love Practis and Jackie — they've been super useful for me and my team on P&D. Practis gives structure to how we talk, even for simple things like a call head or handling customer issues. Jackie's AI is great — she responds differently depending on what you say, which helps teammates think on their feet and close more sales.

R
Robert Learner
"

I absolutely like Customer AI and the ability to practice with real-time sales simulations. Thinking on the spot is crucial for a salesperson, and a spontaneous question deserves a quick-witted answer.

Sales team
Sales training in action
Rep practicing
SEE IT IN ACTION

Train Like It's Game Time

Put your reps in the ring with AI Roleplays, built from real objections, real wins, and real reps.

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